Jemstep – a new SA journey into Silicon Valley

There’s been a bit of noise lately with several people taking to writing about their new ventures and the victories and challenges along the way.

One I want to share is about a South African heading off to Silicon Valley [no, not Vinny Lingham] to start his new adventure there – Kevin Cimring. I came across this after Kevin stopped by here on OutThink and left a comment [thanks, Kevin]. It fascinates [and impresses] me to see someone taking such a large leap of faith [and secretly I harbour the desire to experience the Silicon Valley buzz... but one day...].

Kevin’s new venture is called Jemstep, and their site is already up and running, although I believe it is still in testing state.

One of their communication means I like is a regular newsletter using Scribd [haven't seen any other use of this locally yet] – here’s the Jemstep newsletter for September 2008

I don’t have clarity on Jemstep’s business at the moment, other than to say that they help customers to understand and identify which products suit their circumstances and why [their tagline is "What's your #1?"], using your own criteria to rank products and find those that suit you best. They show a great belief and excitement in the concept and prospects, and I’m sure it will be fascinating to watch it unfold.

You can read about Kevin’s adventures here on Kevin’s great Internet adventure, or follow Kevin on Twitter here.

Good luck out there Kevin and team!

After all – every journey of a thousand miles starts with the first Jemstep :)

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This entry was posted on Tuesday, November 11th, 2008 at 8:54 pm and is filed under Entrepreneurship. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.

  • Darren
    Hey Ryan, sure thing. Welcome to the jungle - you're taking the scenic route, I see. Best of luck with your new venture!

    Thanks for stopping by and sayng hi :)
  • Hi Darren,

    Cheers for the link, I think you are my blogs first! Cool blog and added to my favorites.

    All the best,
    Ryan
  • Darren
    Gee Kevin, you picked up on this quickly.

    Great to hear from you. I saw in your newsletter that it was in Alpha, but looking at the site I could not see "Alpha" or "Beta" anywhere, so incorrectly assumed you were live. Apologies for that.

    Please do let me know how it goes, and I'll be sure to read more about your adventure. Enjoy!
  • Hi Darren

    Many thanks for your post, and I appreciate the good wishes :)

    The Jemstep website is not yet publicly available - we are still in a private alpha stage for testing purposes. The site will hopefully go live early next year.

    I will be sure to keep you posted.

    Thanks once again, and keep up the great blog you have going here.

    Kind regards
    Kevin
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